Applications Open for LKDSB Student Social Media Storytellers
The Lambton Kent District School Board (LKDSB) is excited to announce the return of its School Ambassador Program, building on the success of last year's inaugural initiative that empowered students to tell the stories of their school communities through authentic, student-created content.
This year, the program is evolving to reflect the changing digital landscape and the growing role young people play in shaping how stories are shared. Under the theme "Social Media Takeover," student ambassadors will become the voice of their school community, creating engaging content that showcases the people, events, programs, achievements, and experiences that make their schools unique.
Last year, School Ambassadors from across LKDSB worked together to create promotional videos that highlighted life within their schools. The initiative culminated in a district-wide Film Festival and demonstrated the powerful impact of authentic student voice.
This year, the focus shifts from filmmaking to social media storytelling.
"Students experience school in ways that no brochure or promotional campaign ever could," said Caress Lee, Public Relations Officer for the LKDSB. "The School Ambassador Program gives students an opportunity to share those experiences through their own perspectives while developing valuable leadership, communication, creativity, and digital media skills."
As members of the Social Media Takeover Team, ambassadors will create photos, videos, reels, and other content that captures the spirit of their school communities. Along the way, they will collaborate with peers from across LKDSB, participate in mentorship and media training opportunities, and learn how to create engaging, inclusive, and responsible digital content.
The program offers students hands-on experience in communications, content creation, leadership, storytelling, and digital citizenship while providing a unique opportunity to make a meaningful impact within their school community.
Students with an interest in photography, videography, graphic design, social media, communications, or simply sharing what makes their school special are encouraged to apply.
What School Ambassadors Will Do
Create photos, videos, and social media content that showcase student life.
Help share authentic stories from within their school community.
Collaborate with ambassadors from schools across LKDSB.
Promote the opportunities, achievements, and experiences that make their school unique.
Program Highlights
📱 Virtual Launch Event: October 15, 2026
🎤 Mentorship and Media Training from communications and media professionals
🤝 Collaboration with student ambassadors across LKDSB
🏫 Ongoing support from school and board staff throughout the year
🎉 End-of-year recognition celebrating student contributions
How to Apply
Applications are open October 1 to October 9, 2026.
Students can learn more about the program and submit an application at LKDSB School Ambassador Program | Lambton Kent
Selected ambassadors will be notified in mid-October and will participate in the program's virtual launch event on October 15.
As communication continues to evolve, the LKDSB School Ambassador Program provides students with an opportunity to build future-ready skills, amplify student voice, and help tell the story of their schools through the platforms and content styles that resonate most with today's audiences.
Capture Your School. Share Your Story. Lead the Feed. 📱✨